Amazon Sales Rank Chart 2023 [May Update]

By Christopher Grant

Updated May 30, 2023

Amazon sales rank charts have been a very popular tool over the years.

They have been used as a guide by many to help them make sourcing decisions and set parameters for themselves and even employees when scouting for products to sell on Amazon.

Unfortunately in January of 2018 Amazon removed the ability to easily determine the number of products in a given category.

This, of course, made it all but impossible to build out sales rank charts.

Perhaps one day Amazon will bring the data back.

For now there are two options.

You can download a copy of my monthly updated sales rank chart below or check out the Amazon Sales Rank Chart below if you please.


Drop Your Best Email Below and I Will Send You a Copy of The Amazon Sales Rank Chart

What Does Sales Rank Mean on Amazon?

This is a great questions and one that should be answered before you take a look at an Amazon Sales Rank Chart.

Sales rank on Amazon is a snapshot of how well a product detail page is selling in comparison to other products in the same category.  This snapshot is updated once per hour by Amazon and is influenced by a couple of factors.

Those factors include the recency and frequency of sales along with historical number of sales.  The recent sales are, of course, weighted more heavily in the sales rank algorithm.

One other note that makes the Amazon sales rank even more of a mystery is that the sales rank of an item on Amazon can change but the frequency of sales can actually stay the same.

Further we can figure that one sale of a really fast selling product on Amazon will impact the sales rank less than one sale of a product that does not sell often on the platform.

This nuance in how the sales rank algorithm works is one of the reasons i am not a fan of using amazon sales rank calculators like the Jungle Scout Calculator. Since Amazon does not give us the velocity at which items are selling these calculators make guesses based on data points they have been able to pull (like tracking the stock count of products) which are not anywhere near as accurate as is necessary, in my opinion.

All of this goes to show that when you are trying to figure out the best items to sell on Amazon a deep understanding of Keepa along with the knowledge of how sales rank works is incredibly important to help you make better sourcing decisions.

OK.  Let's get to the Amazon sales rank charts!

U.S. Amazon Sales Rank Chart (Updated April 5th, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Art, Crafts, & Sewing69,366138,732416,197693,6621,387,3233,468,30813,873,230
Baby Products19,21338,427115,280192,134384,267960,6683,842,673
Beauty & Personal Care64,015128,030384,089640,1481,280,2963,200,74012,802,960
CD's & Vinyl40,39380,785242,355403,926807,8512,019,6288,078,513
Cell Phones & Accessories107,826215,653646,9581,078,2632,156,5265,391,31521,565,258
Clothing, Shoes, & Jewelry1,092,6452,185,2896,555,86810,926,44621,852,89254,632,231218,528,922
Everything Else85,968171,936515,809859,6811,719,3624,298,40517,193,618
Grocery & Gourmet Food18,69037,380112,140186,899373,798934,4963,737,984
Handmade Products13,76327,52682,579137,632275,264688,1602,752,641
Health & Household49,89999,799299,396498,993997,9862,494,9659,979,859
Home & Kitchen616,1751,232,3513,697,0536,161,75512,323,50930,808,773123,235,092
Industrial & Scientific93,257186,513559,540932,5671,865,1354,662,83718,651,348
Movies & TV33,67067,341202,023336,705673,4091,683,5236,734,090
Musical Instruments12,01924,03872,115120,191240,382600,9542,403,817
Office Products53,681107,363322,089536,8151,073,6302,684,07410,736,296
Patio, Lawn, & Garden79,440158,880476,639794,3991,588,7983,971,99515,887,979
Pet Supplies39,32078,640235,919393,199786,3971,965,9947,863,974
Sports & Outdoors185,339370,6791,112,0361,853,3943,706,7889,266,97037,067,879
Tools & Home Improvement155,744311,488934,4631,557,4393,114,8787,787,19431,148,776
Toys & Games41,90883,816251,447419,079838,1582,095,3968,381,583
Video Games6,55613,11339,33865,564131,127327,8191,311,274

Canada Amazon Sales Rank Chart (Updated May 12th, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Beauty & Personal Care14,95729,91389,739149,565299,130747,8262,991,302
Clothing, Shoes, & Accessories186,770373,5411,120,6221,867,7033,735,4069,338,51537,354,061
Everything Else14,57729,15487,461145,768291,537728,8412,915,365
Grocery & Gourmet Food3,1396,27718,83231,38762,774156,936627,742
Health & Personal Care15,42630,85292,556154,259308,519771,2973,085,187
Home & Kitchen152,549305,098915,2951,525,4913,050,9837,627,45730,509,827
Industrial & Scientific9,15018,30054,90191,502183,005457,5121,830,049
Movies & TV6,03212,06536,19460,323120,645301,6131,206,452
Musical Instruments, Stage, & Studio3,5417,08121,24335,40670,812177,029708,115
Office Products10,69421,38864,163106,938213,875534,6882,138,752
Patio, Lawn, & Garden15,41030,81992,458154,097308,195770,4873,081,948
Pet Supplies11,81423,62970,886118,143236,286590,7162,362,863
Sports & Outdoors35,12770,254210,762351,270702,5401,756,3517,025,404
Tools & Home Improvement39,47278,945236,834394,723789,4471,973,6177,894,469
Toys & Games14,23528,47085,409142,348284,697711,7422,846,967
Video Games2,4124,82314,47024,11748,234120,585482,340

Mexico Amazon Sales Rank Chart (Updated May 12th, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Alimentos y Bebidas1,0902,1816,54210,90321,805207,200218,050
Automotriz y Motocicletas7,84015,68147,04378,405156,8101,410,3861,568,099
Deportes y Aire libre11,56423,12869,385115,641231,2822,223,2402,312,824
Herramientas y Mejoras del Hogar11,39622,79268,376113,960227,9192,180,3472,279,191
Hogar y Cocina38,14576,290228,869381,448762,8967,226,9337,628,955
Industria, Empresas y Ciencia1,7113,42210,26617,11034,220317,143342,196
Instrumentos Musicales1,4302,8608,58014,30128,602276,596286,016
Juguetes y Juegos9,47018,94056,81994,698189,3971,782,9001,893,968
Oficina y Papelería4,2458,49025,47142,45284,904812,571849,043
Productos Handmade3306601,9793,2986,59761,69065,966
Productos para Animales4,0288,05724,17140,28580,570765,548805,698
Ropa, Zapatos y Accesorios75,804151,607454,822758,0361,516,07314,285,45015,160,725
Salud y Cuidado Personal4,3588,71726,15143,58587,170816,929871,698

U.K. Amazon Sales Rank Chart (Updated May 12th, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Baby Products10,51821,03563,106105,177210,355525,8862,103,545
Business, Industry, & Science14,16328,32584,975141,625283,250708,1252,832,501
CD's & Vinyl27,73455,468166,405277,341554,6831,386,7075,546,829
Computers & Accessories23,89847,797143,391238,985477,9701,194,9254,779,699
DIY & Tools65,510131,021393,063655,1051,310,2093,275,52313,102,090
DVD & Blu-ray7,97815,95547,86679,777159,554398,8851,595,539
Electronics & Photo57,901115,801347,403579,0051,158,0112,895,02711,580,106
Everything Else18,56837,135111,406185,677371,354928,3843,713,536
Handmade Products2,5125,02315,07025,11650,232125,580502,321
Health & Personal Care18,37436,748110,243183,738367,476918,6913,674,762
Home & Garden23,55947,118141,353235,588471,1761,177,9404,711,761
Home & Kitchen181,886363,7721,091,3171,818,8623,637,7249,094,30936,377,237
Large Appliances2,7615,52216,56627,61055,219138,048552,191
Musical Instruments & DJ6,56713,13439,40365,671131,343328,3561,313,425
PC & Video Games3,6677,33422,00236,67173,341183,353733,411
Pet Supplies19,31838,636115,908193,180386,359965,8983,863,591
Shoes & Bags1,9673,93411,80119,66839,33698,341393,363
Sports & Outdoors50,559101,118303,354505,5891,011,1792,527,94710,111,788
Stationery & Office Supplies24,79149,582148,746247,911495,8211,239,5534,958,211
Toys & Games35,95371,906215,717359,529719,0571,797,6437,190,573

Germany Amazon Sales Rank Chart (Updated May 12th, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Auto & Motorrad73,657147,314441,943736,5721,473,1453,682,86114,731,445
Bürobedarf & Schreibwaren18,15036,301108,903181,504363,009907,5223,630,088
Computer & Zubehör34,48868,976206,929344,882689,7641,724,4096,897,635
Drogerie & Körperpflege23,44846,896140,687234,478468,9561,172,3904,689,559
DVD & Blu-ray7,35714,71344,14073,566147,132367,8301,471,318
Elektronik & Foto78,577157,154471,463785,7721,571,5443,928,86115,715,442
Fremdsprachige Bücher801604808011,6014,00316,011
Gewerbe, Industrie & Wissenschaft24,86349,727149,180248,633497,2651,243,1634,972,650
Handmade Produkte1,6873,37310,12016,86733,73584,336337,345
Koffer, Rucksäcke & Taschen4058112,4324,0548,10820,26981,076
Kosmetik, Parfüms & Hautpflege27,66155,323165,969276,615553,2291,383,0735,532,290
Küche, Haushalt & Wohnen240,559481,1191,443,3562,405,5934,811,18712,027,96748,111,867
Lebensmittel & Getränke7,23414,46943,40772,344144,689361,7221,446,887
Musik-CDs & Vinyl20,98841,975125,926209,876419,7521,049,3814,197,522
Musikinstrumente & DJ-Equipment7,50715,01445,04175,068150,136375,3391,501,356
Schuhe & Handtaschen2,4344,86914,60724,34448,689121,722486,888
Sport & Freizeit69,084138,168414,505690,8421,381,6843,454,21113,816,844

Japan Amazon Sales Rank Chart (Updated May 12th, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total

Drop Your Best Email Below and I Will Send You a Copy of The Amazon Sales Rank Chart

Amazon Sales Rank Charts Reborn

 I have seen countless people including new sellers, OG's, FBM sellers, and FBA sellers among us ask if these rank charts were coming back.

I, and many others, figured that would not be the case.  There was no workaround anyone could find.

Plus, this would give people the opportunity to rely more heavily on Keepa and CamelCamelCamel (CCC) to make their sourcing decisions.

This would likely be a good thing.  The data Keepa and CCC share is instrumental in understanding the history of a product and the likelihood of that product continuing to be something that sells or holds its price.

However, many continued to ask for a sales rank chart.

So, I went to see if there was anything that could be done.

Sure enough, there is some data that can be used to build an Amazon Sales Rank Chart.

You have to dig for it a bit and it is likely not as accurate as it was when the data came directly from Amazon but it gives an excellent idea of how many products are in each category on Amazon.

How The Chart Was Made

Because I like to be transparent with my readers I am going to share how this is made.

Keepa allows us to see how many products it tracks on Amazon.

If you dig a bit deeper you can find how many products it tracks by each category and if you chose to you could even find the data on each subcategory.

The problem with this data is that it's not in an easy to read format.

They also have not made it into a nice little table that breaks down the BSR as a percentage of each category.

So, I created a table, input some math equations in each cell and had the table figure out the top half percent, 1%, 3%, 5%, 10%, and 25% in each major category.

I did leave out some categories like movies and CD's.  But all of the major categories are included.

What Else You Should Know

This Amazon sales rank chart should NOT be your bible when it comes to determining what you should and should not sell on Amazon.

You really need to learn how to utilize Keepa (the gold standard IMHO) to determine the velocity of sales on a product.  You can also use sales estimation tools that exist to help you.  These are never going to be 100% accurate but they can help you determine about how many sales per month you can expect.

The tools that offer a monthly sales estimate are Tactical Arbitrage, FBA Toolkit, Jungle Scout.  There are also various Jungle Scout alternatives that have become popular over the years you can try as well.

Below are a few helpful videos about properly using Keepa you may enjoy as well.

We also put together an entire podcast on Keepa answering viewer questions to help folks better understand what it can do for you.

Check it out below.

Once you have finished those it is time to install the Keepa Extension.

This will allow you to have charts right on the Amazon page, set price alerts, look who has the buy box historically, what the price is, and so much more.

It really is the best FREE resource available for anyone who sells on Amazon.

Click the button below to install the extension

We could go on about using Keepa and really dive deep into all of its features but I will save that for another post or maybe even a series of Youtube videos.

If you have any questions about Keepa or even have some suggestions on how best to use it or the Amazon sales rank chart please post a comment below.

Would love to hear what you have to say!

Note:  Keepa recently stopped supporting the Australian marketplace.

This has made it so that we can no longer offer the accurate numbers for Australia.

If you believe we should add any other marketplaces please shoot me an email or drop a comment below.

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  1. There is a mistake i assume in UK sales chart. the category DIY & tools and Electronics & Photo are having same numbers.

    1. You can use sales estimators like the one built into Tactical Arbitrage or the free one by Jungle Scout but you have to know that these are estimations and the only way to know with 100% accuracy is by selling the products yourself.

    2. You can use a sales estimator like the one built into Tactical Arbitrage or Jungle Scout but remember that those are estimates using algorithms and are never going to be 100% accurate. The only way to know for sure is to actually be selling the item.

  2. Can I get a copy of the most recent sales rank chart. I am just starting out. Are used to sell on eBay and Amazon a little bit here and there but I’m really wanting to work on it nowadays

  3. Hello,

    The data shows as updated through 06/15/21. What is the time period for the data? YTD, Rolling 12 months etc.?

      1. Thank you so much Christopher, for your effort and help. Really appreciated.

        I would be grateful, If you can also provide Amazon United Arab Emirates and Australia Sales Rank Chart as well.

      1. Hi Chris, it would be great if you could add chart for German marketplace. Thank you so much for the information you provide us!

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