Amazon Sales Rank Chart 2023 [February Update]

By Christopher Grant

June 15, 2021


Amazon sales rank charts have been a very popular tool over the years.

They have been used as a guide by many to help them make sourcing decisions and set parameters for themselves and even employees when scouting for products to sell on Amazon.

Unfortunately in January of 2018 Amazon removed the ability to easily determine the number of products in a given category.

This, of course, made it all but impossible to build out sales rank charts.

Perhaps one day Amazon will bring the data back.

For now there are two options.

You can download a copy of my monthly updated sales rank chart below or check out the Amazon Sales Rank Chart below if you please.

More...

Drop Your Best Email Below and I Will Send You a Copy of The Amazon Sales Rank Chart

What Does Sales Rank Mean on Amazon?

This is a great questions and one that should be answered before you take a look at an Amazon Sales Rank Chart.

Sales rank on Amazon is a snapshot of how well a product detail page is selling in comparison to other products in the same category.  This snapshot is updated once per hour by Amazon and is influenced by a couple of factors.

Those factors include the recency and frequency of sales along with historical number of sales.  The recent sales are, of course, weighted more heavily in the sales rank algorithm.

One other note that makes the Amazon sales rank even more of a mystery is that the sales rank of an item on Amazon can change but the frequency of sales can actually stay the same.

Further we can figure that one sale of a really fast selling product on Amazon will impact the sales rank less than one sale of a product that does not sell often on the platform.

This nuance in how the sales rank algorithm works is one of the reasons i am not a fan of using amazon sales rank calculators like the Jungle Scout Calculator. Since Amazon does not give us the velocity at which items are selling these calculators make guesses based on data points they have been able to pull (like tracking the stock count of products) which are not anywhere near as accurate as is necessary, in my opinion.

All of this goes to show that when you are trying to figure out the best items to sell on Amazon a deep understanding of Keepa along with the knowledge of how sales rank works is incredibly important to help you make better sourcing decisions.

OK.  Let's get to the Amazon sales rank charts!

U.S. Amazon Sales Rank Chart (Updated February 1st, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Appliances6,52713,05439,16365,271130,542326,3561,305,422
Art, Crafts, & Sewing66,940133,880401,639669,3981,338,7963,346,99113,387,964
Automotive174,691349,3821,048,1471,746,9123,493,8248,734,56034,938,238
Baby Products19,03438,069114,206190,343380,686951,7143,806,856
Beauty & Personal Care61,872123,745371,234618,7231,237,4463,093,61512,374,458
Books469,725939,4502,818,3514,697,2519,394,50323,486,25793,945,027
CD's & Vinyl39,89179,781239,344398,907797,8141,994,5367,978,142
Cell Phones & Accessories104,428208,856626,5691,044,2812,088,5625,221,40620,885,624
Clothing, Shoes, & Jewelry1,050,2872,100,5746,301,72110,502,86921,005,73752,514,343210,057,372
Electronics107,920215,841647,5221,079,2032,158,4075,396,01621,584,065
Everything Else82,286164,572493,715822,8581,645,7174,114,29216,457,168
Grocery & Gourmet Food18,26436,528109,585182,642365,285913,2123,652,849
Handmade Products13,12126,24278,725131,208262,417656,0422,624,169
Health & Household48,61397,227291,681486,135972,2692,430,6749,722,694
Home & Kitchen586,5151,173,0313,519,0925,865,15311,730,30629,325,764117,303,056
Industrial & Scientific89,224178,449535,346892,2431,784,4864,461,21517,844,860
Movies & TV32,61865,235195,705326,175652,3501,630,8766,523,502
Musical Instruments11,37822,75668,267113,778227,556568,8902,275,558
Office Products51,983103,966311,897519,8281,039,6562,599,14110,396,562
Patio, Lawn, & Garden74,346148,693446,079743,4641,486,9293,717,32114,869,285
Pet Supplies38,13476,267228,801381,336762,6721,906,6797,626,716
Software1,0862,1726,51710,86121,72254,306217,224
Sports & Outdoors171,476342,9521,028,8571,714,7623,429,5238,573,80834,295,233
Tools & Home Improvement147,693295,387886,1601,476,9342,953,8677,384,66829,538,672
Toys & Games41,67483,347250,042416,737833,4742,083,6858,334,741
Video Games6,18212,36437,09361,821123,642309,1051,236,419
Totals3,515,9097,031,81921,095,45635,159,09470,318,188175,795,469703,181,876

Canada Amazon Sales Rank Chart (Updated February 1st, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Appliances6,52713,05439,16365,271130,542326,3561,305,422
Art, Crafts, & Sewing66,940133,880401,639669,3981,338,7963,346,99113,387,964
Automotive174,691349,3821,048,1471,746,9123,493,8248,734,56034,938,238
Baby Products19,03438,069114,206190,343380,686951,7143,806,856
Beauty & Personal Care61,872123,745371,234618,7231,237,4463,093,61512,374,458
Books469,725939,4502,818,3514,697,2519,394,50323,486,25793,945,027
CD's & Vinyl39,89179,781239,344398,907797,8141,994,5367,978,142
Cell Phones & Accessories104,428208,856626,5691,044,2812,088,5625,221,40620,885,624
Clothing, Shoes, & Jewelry1,050,2872,100,5746,301,72110,502,86921,005,73752,514,343210,057,372
Electronics107,920215,841647,5221,079,2032,158,4075,396,01621,584,065
Everything Else82,286164,572493,715822,8581,645,7174,114,29216,457,168
Grocery & Gourmet Food18,26436,528109,585182,642365,285913,2123,652,849
Handmade Products13,12126,24278,725131,208262,417656,0422,624,169
Health & Household48,61397,227291,681486,135972,2692,430,6749,722,694
Home & Kitchen586,5151,173,0313,519,0925,865,15311,730,30629,325,764117,303,056
Industrial & Scientific89,224178,449535,346892,2431,784,4864,461,21517,844,860
Movies & TV32,61865,235195,705326,175652,3501,630,8766,523,502
Musical Instruments11,37822,75668,267113,778227,556568,8902,275,558
Office Products51,983103,966311,897519,8281,039,6562,599,14110,396,562
Patio, Lawn, & Garden74,346148,693446,079743,4641,486,9293,717,32114,869,285
Pet Supplies38,13476,267228,801381,336762,6721,906,6797,626,716
Software1,0862,1726,51710,86121,72254,306217,224
Sports & Outdoors171,476342,9521,028,8571,714,7623,429,5238,573,80834,295,233
Tools & Home Improvement147,693295,387886,1601,476,9342,953,8677,384,66829,538,672
Toys & Games41,67483,347250,042416,737833,4742,083,6858,334,741
Video Games6,18212,36437,09361,821123,642309,1051,236,419
Totals3,515,9097,031,81921,095,45635,159,09470,318,188175,795,469703,181,876

Mexico Amazon Sales Rank Chart (Updated February 1st, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Appliances6,52713,05439,16365,271130,542326,3561,305,422
Art, Crafts, & Sewing66,940133,880401,639669,3981,338,7963,346,99113,387,964
Automotive174,691349,3821,048,1471,746,9123,493,8248,734,56034,938,238
Baby Products19,03438,069114,206190,343380,686951,7143,806,856
Beauty & Personal Care61,872123,745371,234618,7231,237,4463,093,61512,374,458
Books469,725939,4502,818,3514,697,2519,394,50323,486,25793,945,027
CD's & Vinyl39,89179,781239,344398,907797,8141,994,5367,978,142
Cell Phones & Accessories104,428208,856626,5691,044,2812,088,5625,221,40620,885,624
Clothing, Shoes, & Jewelry1,050,2872,100,5746,301,72110,502,86921,005,73752,514,343210,057,372
Electronics107,920215,841647,5221,079,2032,158,4075,396,01621,584,065
Everything Else82,286164,572493,715822,8581,645,7174,114,29216,457,168
Grocery & Gourmet Food18,26436,528109,585182,642365,285913,2123,652,849
Handmade Products13,12126,24278,725131,208262,417656,0422,624,169
Health & Household48,61397,227291,681486,135972,2692,430,6749,722,694
Home & Kitchen586,5151,173,0313,519,0925,865,15311,730,30629,325,764117,303,056
Industrial & Scientific89,224178,449535,346892,2431,784,4864,461,21517,844,860
Movies & TV32,61865,235195,705326,175652,3501,630,8766,523,502
Musical Instruments11,37822,75668,267113,778227,556568,8902,275,558
Office Products51,983103,966311,897519,8281,039,6562,599,14110,396,562
Patio, Lawn, & Garden74,346148,693446,079743,4641,486,9293,717,32114,869,285
Pet Supplies38,13476,267228,801381,336762,6721,906,6797,626,716
Software1,0862,1726,51710,86121,72254,306217,224
Sports & Outdoors171,476342,9521,028,8571,714,7623,429,5238,573,80834,295,233
Tools & Home Improvement147,693295,387886,1601,476,9342,953,8677,384,66829,538,672
Toys & Games41,67483,347250,042416,737833,4742,083,6858,334,741
Video Games6,18212,36437,09361,821123,642309,1051,236,419
Totals3,515,9097,031,81921,095,45635,159,09470,318,188175,795,469703,181,876

U.K. Amazon Sales Rank Chart (Updated February 1st, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Automotive50,802101,604304,811508,0191,016,0382,540,09510,160,380
Baby Products10,30620,61361,839103,064206,129515,3222,061,287
Beauty22,49644,991134,974224,957449,9151,124,7864,499,145
Books255,548511,0951,533,2852,555,4755,110,95012,777,37551,109,501
Business, Industry, & Science13,49726,99380,980134,967269,935674,8372,699,347
CD's & Vinyl27,01154,022162,067270,112540,2251,350,5625,402,249
Clothing32,56665,132195,395325,658651,3151,628,2886,513,152
Computers & Accessories23,49346,986140,959234,931469,8631,174,6574,698,626
DIY & Tools64,036128,072384,217640,3611,280,7223,201,80512,807,219
DVD & Blu-ray7,81515,63046,88978,149156,297390,7431,562,973
Electronics & Photo56,094112,187336,562560,9371,121,8752,804,68711,218,749
Everything Else18,52837,057111,170185,283370,566926,4163,705,663
Fashion290,278580,5551,741,6662,902,7775,805,55414,513,88558,055,541
Garden26,04152,081156,244260,406520,8131,302,0325,208,127
Grocery9,62619,25257,75796,262192,525481,3121,925,246
Handmade Products2,3714,74214,22523,70847,415118,538474,150
Health & Personal Care18,17336,346109,039181,732363,464908,6603,634,640
Home & Garden23,29646,592139,777232,961465,9221,164,8064,659,224
Home & Kitchen175,374350,7481,052,2431,753,7393,507,4788,768,69535,074,781
Jewellry2,0944,18812,56320,93841,875104,688418,752
Large Appliances2,7245,44716,34227,23754,474136,186544,742
Lighting12,15024,30172,902121,504243,007607,5182,430,070
Luggage1,9003,80011,39918,99937,99794,993379,972
Musical Instruments & DJ6,46012,92138,76264,603129,206323,0151,292,061
PC & Video Games3,5537,10721,32135,53471,068177,671710,684
Pet Supplies18,78737,573112,720187,867375,735939,3373,757,348
Shoes & Bags12,80925,61976,856128,093256,186640,4642,561,855
Software3196391,9173,1946,38915,97263,889
Sports & Outdoors49,74399,487298,460497,433994,8652,487,1639,948,653
Stationery & Office Supplies23,82747,654142,961238,268476,5351,191,3384,765,352
Toys & Games35,38170,761212,284353,806707,6121,769,0307,076,118
Watches1,0022,0056,01410,02420,04850,120200,479
Totals1,298,1002,596,2007,788,59912,980,99925,961,99864,904,994259,619,975

Germany Amazon Sales Rank Chart (Updated February 1st, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
Auto & Motorrad70,670141,341424,022706,7031,413,4073,533,51714,134,067
Baby12,75525,51076,531127,551255,103637,7562,551,025
Baumarkt90,131180,261540,783901,3051,802,6114,506,52618,026,105
Beauty27,16554,329162,988271,647543,2931,358,2335,432,930
Bekleidung71,690143,379430,138716,8971,433,7943,584,48614,337,944
Beleuchtung17,04134,081102,243170,405340,811852,0273,408,106
Bücher172,311344,6221,033,8661,723,1093,446,2198,615,54734,462,188
Bürobedarf & Schreibwaren17,70735,415106,244177,073354,147885,3673,541,469
Computer & Zubehör34,83369,665208,995348,326696,6511,741,6286,966,511
Drogerie & Körperpflege22,72045,441136,322227,204454,4071,136,0194,544,074
DVD & Blu-ray7,24014,48143,44272,403144,806362,0161,448,062
Elektro-Großgeräte3,4026,80320,41034,01668,032170,081680,324
Elektronik & Foto77,020154,040462,121770,2011,540,4023,851,00515,404,018
Fashion343,784687,5682,062,7053,437,8426,875,68317,189,20868,756,831
Fremdsprachige Bücher801604808011,6014,00316,013
Games3,9407,87923,63839,39678,792196,979787,917
Garten47,44894,896284,689474,481948,9622,372,4069,489,622
Gewerbe, Industrie & Wissenschaft22,67045,339136,017226,696453,3911,133,4784,533,910
Handmade Produkte1,5543,1099,32615,54431,08877,719310,875
Haustier22,74545,490136,470227,449454,8991,137,2474,548,988
Koffer, Rucksäcke & Taschen2,4594,91814,75524,59249,185122,962491,847
Küche, Haushalt & Wohnen226,974453,9471,361,8412,269,7364,539,47111,348,67945,394,714
Lebensmittel & Getränke7,19614,39243,17571,959143,917359,7931,439,172
Musik-CDs & Vinyl19,25338,505115,515192,525385,051962,6273,850,506
Musikinstrumente & DJ-Equipment7,38214,76544,29473,823147,646369,1141,476,455
Schuhe & Handtaschen17,50235,004105,013175,022350,045875,1123,500,446
Software5111,0213,0645,10710,21525,537102,146
Sonstiges15,92431,84895,543159,238318,476796,1893,184,757
Spielzeug36,08672,171216,514360,857721,7131,804,2847,217,134
Sport & Freizeit59,750119,499358,497597,4951,194,9902,987,47511,949,901
Uhren1,1972,3957,18511,97423,94959,872239,487
Totals1,459,9402,919,8818,759,64214,599,40329,198,80672,997,014291,988,057

Japan Amazon Sales Rank Chart (Updated February 1st, 2023)

CategoryTop .5%Top 1%Top 3%Top 5%Top 10%Top 25%Total
DIY・工具・ガーデン86,476172,952518,855864,7581,729,5164,323,79117,295,164
DVD8,70417,40852,22587,041174,083435,2071,740,826
PCソフト9591,9195,7579,59419,18947,972191,889
おもちゃ48,64297,284291,852486,421972,8412,432,1039,728,410
ゲーム2,5785,15615,46725,77851,556128,890515,559
シューズ&バッグ11,89823,79671,389118,982237,964594,9112,379,643
ジュエリー2,4144,82714,48224,13648,272120,681482,724
スポーツ&アウトドア73,691147,383442,148736,9131,473,8253,684,56314,738,251
デジタルミュージック12,75925,51776,552127,587255,173637,9342,551,734
ドラッグストア16,82633,653100,958168,264336,528841,3203,365,281
パソコン・周辺機器33,74867,495202,486337,476674,9521,687,3796,749,517
ビューティー17,84135,681107,043178,405356,811892,0273,568,106
ファッション306,256612,5121,837,5353,062,5586,125,11615,312,79061,251,161
ベビー&マタニティ7,19414,38843,16571,942143,883359,7091,438,834
ペット用品22,91245,823137,470229,116458,2331,145,5824,582,328
ホビー61,789123,579370,736617,8931,235,7873,089,46712,357,868
ホーム&キッチン273,514547,0271,641,0822,735,1375,470,27513,675,68754,702,748
ミュージック21,02942,058126,174210,290420,5801,051,4504,205,799
大型家電1,5113,0229,06515,10830,21675,540302,159
家電&カメラ102,913205,825617,4761,029,1272,058,2535,145,63320,582,531
文房具・オフィス用品38,36976,739230,217383,695767,3901,918,4757,673,898
服&ファッション小物20,89941,799125,396208,994417,9871,044,9684,179,873
45,43090,860272,579454,298908,5962,271,4909,085,959
楽器・音響機器8,72417,44952,34687,244174,487436,2191,744,874
洋書102,696205,393616,1781,026,9632,053,9275,134,81720,539,268
産業・研究開発用品23,28646,572139,717232,861465,7221,164,3054,657,218
腕時計1,5103,0219,06215,10330,20775,517302,067
車&バイク105,740211,480634,4391,057,3992,114,7985,286,99421,147,977
食品・飲料・お酒10,03120,06260,186100,309200,618501,5462,006,184
Totals1,470,3392,940,6798,822,03614,703,39329,406,78573,516,963294,067,850

Drop Your Best Email Below and I Will Send You a Copy of The Amazon Sales Rank Chart

Amazon Sales Rank Charts Reborn

 I have seen countless people, new sellers and the OG's among us ask if these rank charts were coming back.

I, and many others, figured that would not be the case.  There was no workaround anyone could find.

Plus, this would give people the opportunity to rely more heavily on Keepa and CamelCamelCamel (CCC) to make their sourcing decisions.

This would likely be a good thing.  The data Keepa and CCC share is instrumental in understanding the history of a product and the likelihood of that product continuing to be something that sells or holds its price.

However, many continued to ask for a sales rank chart.

So, I went to see if there was anything that could be done.

Sure enough, there is some data that can be used to build an Amazon Sales Rank Chart.

You have to dig for it a bit and it is likely not as accurate as it was when the data came directly from Amazon but it gives an excellent idea of how many products are in each category on Amazon.

How The Chart Was Made

Because I like to be transparent with my readers I am going to share how this is made.

Keepa allows us to see how many products it tracks on Amazon.

If you dig a bit deeper you can find how many products it tracks by each category and if you chose to you could even find the data on each subcategory.

The problem with this data is that it's not in an easy to read format.

They also have not made it into a nice little table that breaks down the BSR as a percentage of each category.

So, I created a table, input some math equations in each cell and had the table figure out the top half percent, 1%, 3%, 5%, 10%, and 25% in each major category.

I did leave out some categories like movies and CD's.  But all of the major categories are included.

What Else You Should Know

This Amazon sales rank chart should NOT be your bible when it comes to determining what you should and should not sell on Amazon.

You really need to learn how to utilize Keepa (the gold standard IMHO) to determine the velocity of sales on a product.  You can also use sales estimation tools that exist to help you.  These are never going to be 100% accurate but they can help you determine about how many sales per month you can expect.

The tools that offer a monthly sales estimate are Tactical Arbitrage, FBA Toolkit, Jungle Scout.  There are also various Jungle Scout alternatives that have become popular over the years you can try as well.

You should also take a moment to watch this Keepa tutorial by Stephen Smotherman.

When you have finished that, it's short, and you feel like you are ready for more I think you should watch Stephen's more advanced Keepa tutorial as well.

Once you have finished those it is time to install the Keepa Extension.

This will allow you to have charts right on the Amazon page, set price alerts, look who has the buy box historically, what the price is, and so much more.

It really is the best FREE resource available for anyone who sells on Amazon.

Click the button below to install the extension

We could go on about using Keepa and really dive deep into all of its features but I will save that for another post or maybe even a series of Youtube videos.

If you have any questions about Keepa or even have some suggestions on how best to use it or the Amazon sales rank chart please post a comment below.

Would love to hear what you have to say!

Note:  Keepa recently stopped supporting the Australian marketplace.

This has made it so that we can no longer offer the accurate numbers for Australia.

If you believe we should add any other marketplaces please shoot me an email or drop a comment below.

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  1. There is a mistake i assume in UK sales chart. the category DIY & tools and Electronics & Photo are having same numbers.

    1. You can use sales estimators like the one built into Tactical Arbitrage or the free one by Jungle Scout but you have to know that these are estimations and the only way to know with 100% accuracy is by selling the products yourself.

    2. You can use a sales estimator like the one built into Tactical Arbitrage or Jungle Scout but remember that those are estimates using algorithms and are never going to be 100% accurate. The only way to know for sure is to actually be selling the item.

  2. Can I get a copy of the most recent sales rank chart. I am just starting out. Are used to sell on eBay and Amazon a little bit here and there but I’m really wanting to work on it nowadays

  3. Hello,

    The data shows as updated through 06/15/21. What is the time period for the data? YTD, Rolling 12 months etc.?

      1. Thank you so much Christopher, for your effort and help. Really appreciated.

        I would be grateful, If you can also provide Amazon United Arab Emirates and Australia Sales Rank Chart as well.

      1. Hi Chris, it would be great if you could add chart for German marketplace. Thank you so much for the information you provide us!

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